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Home >> Advertising , Featured , News >> Article: Luxury FirstLook 2014 New York Jan. 15: Peninsula Hotels, Barneys, La Prairie, L Oreal Luxe, Pratesi, American Express Publishing Email this Print Reprints my little pony equestria girls ARTICLE my little pony equestria girls TOOLS SPONSOR Receive the latest articles for free. Click here to get the Luxury Daily newsletters. Luxury FirstLook 2014 New York Jan. 15: Peninsula Hotels, Barneys, La Prairie, L Oreal Luxe, Pratesi, my little pony equestria girls American Express Publishing By Staff reports
Registration my little pony equestria girls is open for the second annual Luxury FirstLook: Strategy 2014 conference Wednesday, Jan. 15, 2014 featuring speakers from Peninsula Hotels, my little pony equestria girls Barneys New York, La Prairie, L Oreal Luxe, Pratesi, American Express Publishing, Richart, my little pony equestria girls Hearst s Veranda, Martini my little pony equestria girls Media, The Gate Worldwide and former executives from LVMH and Saks Fifth Avenue.
Organized by Luxury my little pony equestria girls Daily, this daylong New York event is a must-attend for luxury brands, luxury retailers, ad agencies and publishers looking to develop and implement luxury marketing and retail strategies and tactics in 2014, a year where luxury brands are anticipated to post strong growth while gearing themselves for a soft landing in certain markets. Limited to 150 executives, the summit’s attendees will listen to and meet with key executives moving the needle for luxury marketing and retail.
While luxury brands and retailers have registered enviable growth my little pony equestria girls over the past year riding a return to global economic stability, there are concerns my little pony equestria girls over prospects in emerging markets, said Mickey Alam Khan, editor in chief of Luxury Daily, New York.
What will keep demand strong and sustained is careful attention and client grooming my little pony equestria girls in Asia, particularly China, while not taking the eye off U.S., Japanese and European customers who have long stood by luxury brands and retailers in their markets, he said. That said, a more digitally savvy consumer will demand more of luxury brands and experiences, and 2014 seems to be a key year to test old relationships with new technology.
Topics under discussion include positioning at the intersection of luxury hospitality, retail and experiences; shopping strategies of the wealthiest U.S. shoppers; how to be exclusive without being exclusionary; my little pony equestria girls what luxury content should look like; contemporizing a heritage brand; and creating a customer-first digital strategy.
Also included are a fireside chat with the former chief marketing officer of Saks Fifth Avenue and a state-of-luxury address by the former chairman of LVMH U.S. A panel discussing the outlook for luxury marketing and retail will round out the daylong event, preceded by a raffle for a Dom Perignon Champagne.
8:30 a.m. 8:45 a.m. Welcome Speaker: Mickey Alam Khan, editor in chief, Luxury Daily
Asia s oldest hotel company and the first luxury hospitality brand, The Peninsula Hotels has a remarkable story of vision my little pony equestria girls and evolution that has unfolded since 1866. The company will reach a milestone in 2014 with the debut of The Peninsula Paris its first property in Europe taking the number of hotels in the group to 10. Stateside, there are Peninsula hotels in New York, Chicago and Beverly my little pony equestria girls Hills, CA, and overseas, the flagship Hong Kong property is still a standard bearer for the seamless meshing of hospitality and luxury shopping. For Peninsula, its philosophy is not just about four walls and a hotel room, but rather its position as the entry point to the city. The emphasis now is on carving a holistic lifestyle brand, as attendees will learn in this session. Also under discussion are:
Heritage, my little pony equestria girls glamour, quality and passion: the story of the Peninsula brand Insights from China: How the Chinese luxury travel segment is changing Leveraging new channels to bring the Peninsula experience to life Ushering in a new era: The Peninsula Paris Creating a multi-dimensional lifestyle brand: Retail, real estate and branded events Luxury hospitality trends in the year ahead
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